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Yandex Market image requirements

Yandex Market asks for any main image background, the product filling at least two thirds, at least 200 px on the longest side.

Main image

Background
No fixed requirement
Product fills the frame
at least two thirds
Whole product shown
Yes
One unit only
No
Added text allowed
Yes

All images

Shape
3:4 upright recommended
Longest side at least
200 px
Formats
JPEG, PNG, HEIC, WEBP
File size
Up to 10 MB
Images per listing
30
Text on other images
Yes

Shown 3:4 in search and on the storefront (not required on upload). At least 200×200, 10 MB each, JPG, PNG, HEIC or WebP; up to 30 images, the first one the main image. A neutral background (white or transparent) recommended, the product filling at least two thirds, shown whole, a kit with everything in it. Infographics are allowed on all images (medicines, supplements and veterinary drugs have their own rules); a brand logo is fine, but no store or marketplace logos, ads, watermarks, prices, discounts, contacts or delivery details, and no words like "лучший", "оригинал", "хит", "аналог" or "скидка".

The order of a set on Yandex Market

A ShotImg export to Yandex Market puts the images in this order under these names, ready for bulk upload. These are the teapot sample's real files.

  1. Sample: White main imageWhite main imageSKU-01.jpg
  2. Sample: Scene 1Scene 1SKU-02.jpg
  3. Sample: Feature imageFeature imageSKU-03.jpg
  4. Sample: Size imageSize imageSKU-04.jpg
  5. Sample: Material close-upMaterial close-upSKU-05.jpg
  6. Sample: Scene 2Scene 2SKU-06.jpg
  7. Sample: Scene 3Scene 3SKU-07.jpg
  8. Sample: Scene 4Scene 4SKU-08.jpg
  9. Sample: Part close-upPart close-upSKU-09.jpg

Common reasons images are refused

  • Smeared, blurry or otherwise poor images Source
  • Store or marketplace logos, ads, watermarks, prices or discounts (a brand logo is fine) Source
  • Unrelated people or animals Source
  • Asking for a review in exchange for points or another reward Source
  • An image of another product, even a very similar one Source

Questions

Is 3:4 required?
No. Search and the storefront show images adapted to 3:4. Source
Which image is the main one?
The first photo becomes the main one. Source
How to replace an image?
Post the new image at a new link, or it will not update. Source

Sources and when they were checked

Checked on 2026-10-19 against Yandex Market's own pages:

A summary by ShotImg, not the marketplace's own page; its seller center has the final word.